STEP 01:
WHERE TO BUILD?
(PROBLEMS & PAIN-POINTS)

For any project, like the parable, pin-pointing, chartering, or defining the problem which is to be solved is the best starting place. We do a lot of listening in this phase of the conversation, because ultimately, it only matters what you, as the SME, Subject Matter Expert, of your business, think the challenges are. Babel's difficult job is to remain neutral, dig deeper, to establish what the real issues are, and which 1 to 3 will have the most impact on your business, devoid of our service offerings, past projects, and core competencies.

THIS approach means, we are neutral about the solution, and only focused, objectively, on your solution. What hurts and what's hard - difficult, for your organization? This is first before we can apply the solution, deployed by the right team members, located from Nashville to L.A., from Chicago to Atlanta.